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Home > Resource Center > Personalized & Customized Checks

Personalized & Customized Checks

The most savvy and successful businesses in history understand, live, and breathe differentiation. You may have heard the term unique selling proposition (USP) before? If not, USP is basically what makes your company different than all of your competitors. Why would potential customers buy from you and not one of the other hundred companies selling similar products? What is the one thing most people think of when they think differentiation? Low price! Unfortunately, this is the worst possible way to differentiate. When you think of low price, who do you think of? Of course, Wal-Mart! But, while they may offer the lowest prices, their real differentiator is their superb distribution system and their ability to negotiate the lowest costs. These two differentiators lead to the lowest prices in the market and a very successful brand.

You may be asking what USP has to do with checks. Good question. The answer is that for many small businesses, personalized & customized checks are a great way to differentiate your company and get your brand out in the marketplace. Many small businesses overlook checks as a mechanism to get their company name out to customers, vendors, and suppliers. Most of us have heard that a customer needs to see a particular advertisement at least seven times before they are willing to buy. The more eyeballs you can run your logo by, the better! You never know who might handle your check and just happen to have a need for your products or services. Check Advantage offers several different ways to customize and personalize your checks so that people notice.

We offer several different styles of check paper to suit just about any taste. If you do not see the color of check you want or need on our website, please let us know as we have other business check colors available. The color of your check is just the beginning. Once you have chosen your check color, you can then add stock or custom logos to your checks. Choose from a wide variety of stock images that can be added to your checks. If you do not see the check logo you want or need on our website, please let us know as we have many more business check logos available. In addition to colors and logos, we have the ability to customize a check to suit your needs. Every company has unique qualities to the way their handle their finances and we understand that cookie-cutter checks are not always the best option.

We are in the process of adding the ability to insert photos and logos that cover the entire background of the check. This will provide the opportunity for the ultimate expression of your company. Check back soon to see more exciting ways to customize and personalize your checks. We look forward to helping you and building a great relationship with you. Best of luck with your business!

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